Trends shaping the mobile gaming industry in 2024
The mobile gaming industry is intertwined with innovations and trends in various fields. As new trends emerge, audience demands may evolve. To keep players engaged, it's crucial to promptly update strategies, test new hypotheses, and address current needs.In this article, we explore the trends shaping the outlook for mobile game development and strategies for retaining audiences in the context of constant changes.The landscape of mobile game development mirrors the broader economic climate. For example, recent years have witnessed record-high key rates (which determine bank lending rates and the cost of credit). As such, loans from banks are becoming more expensive and less available to businesses. With investments becoming more costly, the number of venture projects in the mobile gaming industry has declined. Read more
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