Spirit Halloween to open Christmas-themed locations
(NEXSTAR) – How foolish of us to assume they’d stop at Halloween.
Spencer’s Spirit Holdings, the parent company of Spirit Halloween, has announced plans to open 10 of its seasonal Spirit Christmas shops, which will sell gifts and decorations ahead of the holidays.
Each of the shops also plan to offer photos and meet-and-greets with Santa Claus, who doubles as the brand’s mascot.
(Spencer's Spirit Holdings)
“Discover thousands of stocking stuffers, holiday apparel, fun gifts, unique décor, plus all the special trimmings for creating an unforgettable Christmas,” reads a brief description of Spirit Christmas on its official website.
The 10 locations opening in the coming weeks are all located in the Northeast:
Marlton, New Jersey – Willow Ridge
Brick, New Jersey – Market Place at Brick
Mays Landing, New Jersey – Consumer Square
Woodbridge, New Jersey – The Plaza at Woodbridge
Albany, New York – Colonie Center
Bohemia, New York – Sayville Plaza
Poughkeepsie, New York – Chestnut Plaza
Eria, Pennsylvania – Mill Creek Mall
Waterford, Connecticut – Crystal Mall
Dartmouth, Massachusetts – Faunce Corner Shopping Center
The flagship location, in Mays Landing, New Jersey, is scheduled to open Oct. 18. The rest “will open in early November,” a representative for the company told Nexstar.
The representative also indicated that stores will include a “life-sized gingerbread village” where guests can mail letters to the North Pole.
Here’s what Spirit Halloween seeks in an ‘ideal’ retail location
Spirit Christmas, however, may not be an entirely new endeavor. There’s evidence to suggest Spirit Christmas locations operating in the 90s, and again for a brief time in the mid-2000s, after the brand was acquired by Spencer’s, according to ads and newspaper articles cited at the Spirit Halloween Fandom page.
A representative for the brand did not say whether additional locations were planned in coming Christmas seasons.
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