Kanye West's wife Bianca Censori strikes out on her own with mysterious new venture
Kanye West's wife Bianca Censori strikes out on her own with mysterious new venture
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By BRIAN MARKS
Bianca Censori is reportedly stepping out from her famous husband's shadow for a mysterious solo-branded venture.
The 30-year-old wife of Kanye West has launched her own company in the US, Bianca Censori Inc., according to the US Sun.
She reportedly registered her eponymous company in California in May.
Censori has also reportedly registered a firm in Australia — simply named Bianca Censori — which operates out of the Melbourne suburb of Alphington, where her parents happen to reside.
DailyMail.com has reached out to a representative for Censori and West for comment.
The new companies appear to be the first signs of Censori — who left fans calling for her arrest after posting seemingly nude photos on Instagram — taking the lead on a project since beginning a relationship with the 47-year-old disgraced rapper.
Bianca Censori is reportedly stepping out from her famous husband's shadow for a mysterious solo-branded venture; pictured in February 2024 in Milan, Italy
The 30-year-old wife of Kanye West has launched her own company in the US, Bianca Censori Inc., according to the US Sun. She's reportedly listed on the paperwork as the CEO and secretary; pictured with Kanye in May 2023 in LA
listed as the CEO and secretary for Bianca Censori Inc., Kanye is reportedly listed on the registration as a director of the company.
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He's also connected via his attorney, Manoj Shah, who is providing legal services for Bianca's company.
So far, there are few details about exactly what Bianca plans to do with the companies.
However, the identify of a top executive may hold a clue to what exactly the provocateur plans to make with her new company.
The paperwork reportedly indicates that Hussein Lalani is working as the chief financial officer, and Lalani is known for promoting cosmetics.
He is the founder of the skincare company Zensa, which offers microblading products, home tattoo kits and accompanying numbing creams.
Despite launching the American company and a similarly named Australian entity under her own name, Bianca isn't completely leaving her husband behind. Kanye is reportedly listed on the registration as a director of the company; pictured in February 2024 in Milan
There are few details about the company's purpose, but the presence of Hussein Lalani suggests that it may be some kind of cosmetics company, based on his previous business, Zensa; pictured in June 2024 in Paris
After weathering reports of a breakup, Bianca and Kanye reunited to spend time in Barcelona, Spain. There, she shocked fans by posting a photo of herself seemingly nude under a fishnet top and black pantyhose
Lalani reportedly advertised that West planned to release the cryptocurrency 'meme coin' $YZY, which was initially described as a way to pay on the rapper's Yeezy website.
Despite Lalani's press release, which indicated the crytopcurrency would begin selling on February 27, the release was inexplicably delayed inevitably.
Lalani allegedly came into West and Censori's orbit after he met the couple at the West Hollywood condo they lived in last year.
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He's also reportedly listed on the corporate statement of information at the same address as the condo building.
Censori and West have recently stirred up more controversy over the shockingly skimpy outfits.
The two have been spending time around Barcelona, Spain, where they reportedly reunited after initially appearing to split in the wake of West deranged, antisemitic and pro-Nazi posts on the Elon Musk–owned social media platform X (formerly Twitter).
Fans were shocked to see Bianca post a photo of herself with her breasts seemingly exposed under a fishnet top, while her nether regions were apparently uncovered under her sheer black pantyhose.
Some social media users even suggested she should have been arrested over public decency laws, though there are some parts of Spain where it is at least legal to go topless.
Despite the uproar, Censori appeared to double down when she posted a second photo of the same outfit that was even clearer than the original, somewhat blurry post.
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